Marketing

Social media is vital for businesses to reach their target audience online through platforms like Facebook, Instagram, Twitter, and LinkedIn. It boosts brand visibility, fosters engagement, and drives website traffic. Having worked on Bethune-Cookman University’s Marketing and Communications team, I am certain that

Increased Reach

Unlocking 22% More Reach: Elevating Social Media Engagement, One Strategy at a Time

Increased Follower Count

From 16K to 20K: Empowering Bethune-Cookman's Instagram Community in Less Than a Year!

Content Marketing Training

Transformed Students into Content Creators for the University's Success! Through a comprehensive mentorship program, I equipped students with the skills, tools, and creative mindset to craft compelling marketing content that resonated with the audience, amplifying the university's voice and impact.